Cases in public health communication and marketing

Cases in public health communication and marketing is an online, open-access journal which focuses exclusively on case studies from the fields of public health communication and social marketing. The journal's mission is to promote the analysis of real-world experiences and practice-oriented learning. The journal is edited by George Washington University graduate students, with guidance from an editorial board of faculty with expertise in health communication or social marketing. Case studies can be written by graduate students, public health practitioners, or other health professionals. The journal also features invited cases, which are guest-edited, and fall under a special theme for an issue of the journal. All case studies are peer-reviewed. [authors abstract]